Small Towns Campaign for T-Mobile.

Max and Alex are two brothers from Nashville who play music together and, for this day, were in our photo shoot. One of the reasons I love working with folks who have their thing and just happen to be in an ad campaign is that once they finish setting up their instruments, they can play an impromptu show! I have heard of photographers hiring a DJ to set the tone on set for pro athletes and celebrities. But a live rock band? Come on!

Revolution Pictures—also from Nashville—did a bang-up job producing this campaign. We had crew from Nashville, Atlanta, New York, Birmingham, and places in between. REVO pulled all these folks together into a unit, which was no small feat. They are the best: Randy, Tameron, Kristen, Colton, and Jay. @revorandy, @bnabrowneyedgirl, @kristenouellette, @mcoltoncomeaux, @jayputnam_ THANK YOU.

Client: T-Mobile

Agency: Razorfish

Creative Director: @amandamearsh

Sr. Art Director: Ryan Harvey

Sr. Agency Producer: @jlynnjohnston

Production: @callusrevo

Executive Producer: @revorandy

Line Producer: @markforlenza

Producer: @anotherdougsmith

Production Manager: Tim Murphy

Production Coordinator: Ruth Greer

Digitech: @rayhardyphoto

Gaffer: @jonchampion / @championlighting

Key Grip: @mikefalco_

Art: Jeremy Stafford

Props: Gray Stafford

HMU: Linda Thacker

Wardrobe: @kimperrettstylist

Locations: @emnapier

Talent: Max and Alex Hoffman